SoulBites X NoWa co-created the L.O.V.E. You Circular Jewelry collection. 

Our goal:

• Reduce e-waste from mobile phones
• Reuse precious materials like silver and gold from e-waste mobiles
• Bring more self-love in this world

Our solution:

• a beautiful collection of a necklace and a bracelet in silver and gold, extracted from e-waste mobile phones from Africa.
• centered around the SoulBites icon, representing four self-love reminders.
• delivered in a NoWa box, along with 9 SoulBites cards with uplifting self-love messages and art.
• Kikid Foundation is supported with 100% of the profits. This charity teaches self-love to youngsters at high schools with creative programs.
• NoWa does all order fulfilment, our shop backend connects with NoWa's order system. 

Our results:

• We marketed NoWa and the collection on all our platforms.
• We sell the NoWa X SoulBites collection on both the NOWA and SoulBites platforms – and at NoWa retail partners.
• We got media coverage by Sublime FM and the New York Times. Read it here
• First donation to Kikid Foundation is taking place in 2023.